“People are busy. No one picks up the phone.”
“No one returns calls.”
“The only way I can reach prospects is through email”
Here is what I really hear when someone says those things:
“I’m not saying anything with enough value on calls, and it’s safer to send emails than put myself in a position where I have to talk to people and possibly encounter resistance.”
I work with lots of companies and see extraordinarily successful sales reps.
Know what they do?
They avoid excuses, they put time into the art and science of selling, and they practice.
And they understand that the most effective way to sell is through two-way, live communication.
They put in quality calling activity. Consistently.
“Nobody answers a phone that doesn’t ring.” Just Place the Call!